Thursday night Jack Daniel’s wrapped its two-day, 35,000-square-foot rock band’s fantasy, Motel 7. Staged in a two-floor warehouse in Greenpoint, BK, the concept was Jack’s take on a hard-partying band’s on-the-road experience between gigs.
Tag Archives: Motel No. 7
PREVIEW: Jack Daniel’s Motel No. 7
Tonight Jack Daniel’s rolls out its five-city tour of Motel 7 in a warehouse in Greenpoint, BK. The on-the-road concept is a two-day, two-story, 35,000-square-foot take on a motel experience between a rock band’s gigs. It features an indoor pool, deck and cabanas; a game room; a recording studio; a donut shop; a makeover salon; a royal suite; a hidden speakeasy; and T-Pain headlining mainstage. It even has a chapel in which Andrew WK will be officiating (real) weddings (really!). There’s also a dozen themed hotel rooms and explorations guided by 50 hosts.