Earlier today in Paris, the English electro-pop sensation, Elly Jackson, aka La Roux, celebrated the launch of Viktor & Rolf‘s men’s Spring/Summer 2011 collection.
Her unique style and music provided inspiration to V&R as they assembled the collection. “We love her style. We love her authenticity. We love the way she plays with gender. So it felt logical. She’s right for our men’s clothes,” Viktor Horsting explained to WWD.
La Roux performed her hit “Bulletproof” along with two other songs while sporting one of V&R’s looks straight from the ‘Monsieur’ line: a blue silk jacket with a pearl print shirt and black tuxedo pants, made especially for the artist. “I love suits. I wouldn’t feel comfortable in girls’ clothing,” she said in preparation for the show.
“She dresses in a masculine way, and she deliberately undermines expectations by doing so, which is why we thought it would be cool to dress her in our men’s clothes.” Adds Horsting, “We asked her to wear high heels under her suit, but she refused. We love that.” In return, La Roux hopes to include the boys in her upcoming “In For The Kill” music video. “Hopefully they’ll be into it. If not, we’ll have to find look-alikes with glasses.” (WWD)
[Video and more pics after the jump!]
